FIFA 19 did not reach the EA sports estimates - Ultimate Guide

For EA Sports in Europe, FIFA 19 has become the best-selling game in 2018 for consoles recognized as Nintendo, Xbox One and PS4. However, that does not mean that the company is very happy, since the premiere of the video game had a lower effect on sales with FIFA 18.

Andrew Wilson, the Australian businessman and general manager of EA, reported, "Our plans for FIFA 18 were aggressive in one year of the World Cup, and we ended up selling 2.4 million additional units of FIFA 18 throughout the year with the intention of turn those plays to FIFA 19 when it was released. The conversion has been slower than planned, which led to unit sales that remained flat year after year."

For his part, Blake Jorgensen, finance director of Electronic Arts Sports, said: "To date, the sales of units of complete game of FIFA 19 are almost equal to those of FIFA 18", something that certainly does not meet with the estimates, even though the video game has reached the best sold during the 2018 calendar, it even claimed that they sold more copies of FIFA than ever before, however, it still does not meet the established goals.

Jorgensen believes that these low sales can be due to the intense competition they have had throughout the year, adding that successful promotions of the World Cup could lead to sales of FIFA 19 are similar to those of FIFA 18. " In the fiscal year to date FIFA 19 sales are approximately 20 million units, and this fiscal year we have also sold more than three million units of FIFA 18. "The CFO added.

The reason for this fall in sales of EA Sports is clear, as we mentioned earlier, prices are higher than those of 2018, plus there are free game options that prevent the company's expectations are met. Although in these assessments is normal to only take into account physical sales, causing it to be a bit difficult to know how much sales have fallen or if this has to do with the growing digital video game sales.

So we just have to wait a little longer to see how the EA company will implement a strategy that allows them to change the situation and increase sales of FIFA 19 this year, maybe they will go through the feasible way of giving discounts on the video game and exploit more the way to promote them and get more attention.

We remind you that FIFA 19 is available for PS4, PS3, Xbox One, Xbox 360, Nintendo Switch and PC.