By
Ambar Jimenez
2023-11-20 12:02:56



Sometimes, even the most dedicated gamers overlook the fact that video games are the result of intricate lines of code. Games have become so advanced. They feel so real, so effortless. And yet, there is an entire world behind the surface a player engages with: years of research, complex algorithms and player engagement strategies - not to mention the ironing out of ethics and best business practices.

The iGaming industry, which includes online casino-style games, also encompasses modern feats in gaming innovation. Acceptance of online casinos in the U.S. has been slow; however, major industry players are slowly, but surely bringing their gaming technology to U.S. soil. According to BonusFinder (visit website for more details), PlayStar casino, powered by industry giant Gaming Innovation Group (GiG), will soon begin operation in Pennsylvania.  

Text-based ASCII games and simple liberty bell slots are part of the past

Modern video games are powered by increasingly impressive engines—perhaps you've heard of Unreal or Unity? These advanced engines are exceptional, bringing players games like "Fortnite" and "Among Us," while also, somehow, being widely accessible to the average person. 

Meanwhile, the iGaming industry has its own giants. Developers like NetEnt and Microgaming are the force behind truly beautiful, state-of-the-art slots and other casino-style games. iGaming fans can attest—but if it's been a while since you've seen a modern slot game, it's worth taking a look. 

User interface (UI) and user experience (UX) designs are increasingly backed by research about user behavior and psychology. Online casinos effortlessly promote ease of play with intuitive UI, while modern video games meet the challenge of integrating essential game elements (such as health bars) without distracting players. Chef's kiss. 

Algorithms work overtime to enhance gameplay. Online casinos—which are fundamentally games of chance—employ Random Number Generators (RNGs) to ensure fair play for games like slots and roulette. In other types of modern games, complex algorithms govern gameplay, level design and the journey of the player or character. 

Beyond game mechanics, player engagement drives immersive gameplay

Technology may bring games to life, but the experience of a distinguished game goes way deeper than that. Promotional strategizing is an essential part of bringing users into the fold, both in modern video games and online casino games. Promotions are often multifaceted and designed to both attract and retain players. 

Introductory offers, such as free trials and welcome bonuses, are common in online casinos. Loyalty programs—in both domains—offer reward and progression systems that keep players continually engaged. Such strategies are often complemented by organizing community events and leveraging social media, which help build a loyal and interactive player base.

The industries are borrowing elements from one another, in-game purchases and reward systems, once associated with casino-style games to enhance player engagement and generate more revenue, are now used widely in console, PC or other types of modern video games. On the other hand, online casinos are incorporating storytelling and thematic elements from video games to enhance user experience.

Questions of ethics are par for the course in modern gaming 

There is some debate surrounding the similarities between modern video gaming and gambling. Do the mechanics surrounding immersive gaming raise concerns about responsible usage? What about when revenue enters the occasion?  

The loot box controversy highlights an interesting ethical question about modern gaming mechanics. Loot boxes, prevalent in games like "Overwatch," function similarly to gambling, offering random rewards at a cost. Since they aren't associated with online casinos, there are often no age restrictions or responsible gambling resources attached to loot box mechanics—many countries have worked hard to change this. 

In many ways, the underlying software mechanics and business strategies of video games and online casinos are remarkedly similar. With the adoption of advanced technologies—AI, VR and AR are here to stay—all realms of digital gaming are expected to deliver richer, more immersive experiences. The future of gaming will need to balance these beautiful, mind-expanding advancements with ethical responsibility.








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