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Editorial
2018-12-13 01:40:01




The 2018 The Game Awards Awards Gala broadcast on December 6, 2018 was held at the Microsoft Theater in Los Angeles, doubling its audience compared to the 2017 gala, reaching 26 million viewers. "Five years later, it is amazing to see how The Game Awards continues to grow both nationally and internationally," said ceremony host Geoff Keighley, in a statement sent to the US media. Complete saying "These results demonstrate as valid our commitment to a totally digital approach, retransmitting worldwide through 45 platforms",


The most incredible thing was not only the viewers' audience, but also the social networks there was an important impact. The Game Awards shows that it is the number one trend in all the networks and its use was higher reaching 1.6 more than the gala 2017 . We show you how has been the growth in the audience of this event since 2014. • 2018: 26.2 million - 128% more • 2017: 11.5 million - 202% more. • 2016: 3.8 million - 65% more. • 2015: 2.3 million -23% more. • 2014: 1.9 million



In the summary of the best of The Game Awards 2018, the gala gave the industry the opportunity to present to its fans the new adventures of Far Cry: New Dawn, Mortal Kombat 11, Crash Team Racing Nitro-Fueled, The Outer Worlds , Dragon Age 4, and give God of War as the best video game of the year. The presentation of the gala had 1.13 million viewers and has been one of the popular platform, and its achievement in the transmission double the record and has been one of the highest editions and where it is estimated that 4 million viewers was connected to the program at the same time. It's amazing how The Game Awards is growing both nationally and internationally 5 years after its inception, Keighley says. "These results validate our frictionless digital approach of sharing this show worldwide in more than 45 platforms, not to mention the growing passion for video games in all parts of the world."




The transmission The Game Awards was so great in social networks in fact being number 1 for the fourth year in a row and with a faster trend did not have the need to use hashtag, being the best gala and its growth on Twitter. Twitter presented a live broadcast achieving a level of viewers 1.3 times more than the transmission of 2017 dominating the platform in publications with Game Awards with a visit of 56 million and 310,000 individual publications. Simultaneous transmissions were made and growing with the participation of live viewers, more than 3,300 creators of Twitch co transmitted the program live and the translation in real time. In online voting The Game Awards received 50% YOY 10.5 million votes and followers selected their favorite freely using networks like Facebook Messenger, voice in Amazon Alexa and Google Assistant and in China through a dedicated voting center in Bilibili. The Game Awards Extension gave the opportunity to the creators and their audiences to predict the winners in the different characteristics that were presented according to the main categories of the program.

Other Tags
video game, gameplay, price, 60fps, steam


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