How to Complete Your Passion Project in NBA 2K26

The MyCareer mode in NBA 2K26 is a deep, narrative-rich experience that goes far beyond the hardwood. While climbing from rookie to superstar, you’ll encounter various quests and storylines, one of the most engaging—and confusing—being the Passion Project. This quest is a critical gatekeeper for the lucrative Merchandising Tier 6 questline, and many players find themselves unexpectedly stuck, unsure how to proceed.
If your quest log seems bugged or you're staring at an incomplete objective despite your efforts, don't worry. You're not alone, and the solution isn't a glitch—it’s a test of patience. This comprehensive guide will break down everything you need to know to complete your Passion Project and advance your brand in NBA 2K26.

Understanding the Passion Project Questline

The Passion Project becomes available after you conclude the introductory "MP: Out of Bounds" narrative arc. It tasks your player with creating a basketball anime, a multi-step process that involves recruiting NBA talent for voiceover roles. The initial steps, like setting up a club league, are straightforward and clearly marked. The confusion begins with the "Anime Recruitment" phase.
You might successfully complete a task, such as visiting a location like Open Court Athletics, and see a "Quest Completed" notification. However, the main Passion Project objective will remain incomplete, blocking your progress in the Merchandising questline. This is the primary point of frustration for many.

Why Your Passion Project is Stuck (The Hidden Wait)

The key thing to understand is that the Anime Recruitment is not a single task but a multi-part storyline that unfolds over time. The game does not explicitly show you all the steps at once. After you finish the first objective, the next part of the quest is intentionally gated behind your continued career progression.
The game essentially presses pause on this side quest until you have advanced your main story further. This design encourages you to focus on your NBA performance before returning to your off-court projects.

Step-by-Step: How to Complete the Anime Recruitment

Complete the Initial Objective: Fulfill the first requirement, which often involves a meeting or avisit to a specific location in the city. Confirm you see the "QuestCompleted" pop-up.

Play Key NBA Games: This is the most crucial step. The next phase of the quest will nottrigger immediately. You must continue playing and completing key gamesin your NBA season schedule. Progressing your career is the essentialtrigger.

Watch for the In-Game Text: After playing several more games, you will receive a text message onyour in-game phone. This message is your signal that the next part ofthe Passion Project has been unlocked. It will provide new instructions, typically to recruit another NBA star like Tyrese Maxey or Karl-Anthony Towns.

Still Stuck? Try an Open Run: If progressing through NBA games doesn’t seem to trigger the text, tryplaying in an Open Run game on the city streets. Sometimes, engaging indifferent game modes can help jog the quest log loose and initiate thenext story trigger.

Finalize the Recruits: Once the quest log updates, complete the new objective to recruit therequired players for your anime. After the final recruit is on board,the Passion Project will officially be marked as complete.

Final Tips and Rewards

Persistence is your greatest asset. If the quest isn’t updating, your best bet isto simply keep playing NBA games. There is no way to force it instantly; you must meet the game's hidden progression requirement.

Upon completion, you will finally be able to move forward with theMerchandising Tier 6 questline, earning you significant Virtual Currency (VC) and other valuable rewards to enhance your MyCareer player’sgrowth and brand power. Now that you know the secret, you can stopworrying and get back to dominating on the court, knowing your PassionProject will resolve itself in time.

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